2025 IAB Public Policy & Legal Summit

David Cohen joined IAB in April 2020 as President and was named Chief Executive Officer in September 2020. Cohen is a widely respected advertising agency leader who, prior to IAB, served as President, North America for MAGNA, Interpublic Group’s (IPG) centralized media intelligence, investment, and innovation arm. In this role, Cohen was responsible for more than $20 billion in media spend. During his tenure, Cohen structured and executed large global transactions on behalf of IPG and its clients, with such major IAB member companies as Facebook, Google, Microsoft, Spotify, Twitter, and Verizon Media.

Prior to MAGNA, Cohen served as Chief Investment Officer of UM, ensuring that digital innovation, data, and technology acumen flowed throughout the agency to drive performance. From 2001 to 2011, Cohen served in critical, transformational roles at UM during the explosive growth of digital advertising, including Chief Media Officer, Chief Digital Officer, and Executive Vice President, U.S. Director of Digital Communications. In the late 1990’s, Cohen was responsible for launching and building IPG’s digital practice.

Cohen has a long history of working with trade organizations including IAB and 4As, where he served as chairman of the Interactive Marketing Committee from 2009-2013. He has also been instrumental in initiating several vital industry-wide programs, including the Future of Television, facilitated by EY. Cohen is a Queens native, with a bachelor’s degree in communications from Adelphi University. He was recognized by Adweek as a “Media All Star” and was part of the ��Adweek 50” in 2012.

In 2016, David was elected to the Board of Directors of Partnership with Children a non-profit whose mission is to strengthen the emotional, social, and cognitive skills of vulnerable children in New York City to help them succeed in school, society, and life.

David enjoys spending time with his wife and two teenage daughters. A self-described gadget-geek and sometimes fitness fanatic – he ran the NYC Marathon in 2014 and 2019 and Boston Marathon in 2016.

Andy Dale is General Counsel and Chief Privacy Officer of OpenAP a TV adtech joint venture backed by NBCU, Fox, Paramount and Warner/Discovery. Prior to OpenAP, Andy was the GC/CPO at Alyce a B2B gifting and engagement platform, GC & VP Global Privacy at SessionM which was acquired Mastercard in 2019 and VP Legal & DPO at dataxu an adtech company which was acquired by Roku.

He is an active speaker, writer and advisor in the marketing/advertising tech space. Together with Pedro Pavon from Meta, Andy hosts the popular podcast “The Data Protection Breakfast Club” and runs a series of adtech roundtables with industry GCs and privacy lawyers.

Andy has also served as an in-house lawyer at TD Ameritrade, worked in a corporate law firm and clerked for a judge in Baltimore. He received his BA from Colgate University, his JD from University of Baltimore and holds the IAPP’s CIPP/US and CIPP/E certifications.  

A 25-year digital media pioneer Richy has led seven startups: three inside of big media companies, four outside. Richy now serves as Co-Founder and CEO of SafeGuard Privacy. He previously held executive roles at leading brands, agencies, and media companies. In his role as CEO/COO at Medialets, Richy pivoted & sold the company to WPP. Richy was on the founding team of CNN.com, the CEO/Founder of Phase2Media, a co-founder of IAB, and a co-founding board member of Breastcancer.org. Richy has also served at MTVN, Turner Broadcasting, and News Corp.

Rachel Glasser is the chief privacy officer at Magnite, a sell – side digital advertising technology platform. Rachel focuses on data collection and use in digital advertising, and compliance with privacy laws and regulations. Prior to Magnite, Rachel was chief privacy officer at Wunderman Thompson, a WPP agency. She has 15 years’ experience in digital marketing where she began her career managing media campaigns across a variety of clients and verticals. Rachel has a Bachelor of Arts in politics from Brandeis University, a Juris Doctor from Brooklyn Law School, is admitted to practice law in New York and New Jersey, and is a CIPP/US.

Daniel Goldberg is Chair of the Privacy & Data Security Group at Frankfurt Kurnit. Widely considered one of the top privacy lawyers in the US, he has been consistently recognized by top legal rating organizations including Chambers USA, The Legal 500, and Super Lawyers. Mr. Goldberg counsels clients on all matters involving data – from collection and monetization to security and incident prevention. He has special expertise in ad tech and technology transactions, often negotiating sophisticated agreements on behalf of top agencies, brands, and technology providers. Mr. Goldberg regularly advises clients on GDPR and CCPA compliance, and is now actively preparing clients for new US privacy laws taking effect in 2023, including the CPRA, VCDPA, and CPA. He is based in Los Angeles and admitted to practice law in California.

Michael Hahn is Executive Vice President & General Counsel at IAB and IAB Tech Lab. Michael has responsibility for all legal matters, including the direction of legal strategy, privacy compliance, antitrust compliance, intellectual property rights issues, and general corporate matters. Michael is also responsible for serving as an advocate for the digital advertising industry on common legal issues affecting member companies.

Michael joined IAB and IAB Tech Lab from Lowenstein Sandler LLP where he served as Vice Chair of the firm’s Antitrust Practice Group. In that role, he provided clients with strategic counsel around competition, distribution and governance issues. In the area of litigation, Michael’s matters have included multiparty class action antitrust defense representation.

Michael served previously as Co-Chair of the New Jersey State Bar Association Antitrust Law Committee. He also previously served on the Editorial Advisory Board of Competition Law 360 and the Advisory Board of the American Bar Association Antitrust Section’s Civil Torts & RICO Committee. Michael frequently publishes on a range of legal and policy issues.

Michael earned his B.A. in History and Political Science from Rutgers University, M.P.P. from Georgetown University and J.D. for Georgetown University Law Center.

Gary Kibel ([email protected], Twitter @GaryKibel) is a partner in the Privacy + Data Security and Advertising + Marketing Practice Groups of the law firm Davis+Gilbert LLP in New York City. Gary advises ad tech companies, advertising agencies, publishers, brands and other commercial entities regarding transactions for interactive media, behavioral advertising, social media, programmatic media buying, affiliate marketing, data collection and usage, and other emerging products and services. He is a Certified Information Privacy Professional (CIPP) and member of the Publications Advisory Board of the International Association of Privacy Professionals (IAPP). He advises clients in many industries regarding consumer-facing privacy and internal data security issues, including, information security policies, privacy disclosures, contractual obligations, security breaches, and compliance with a wide variety of privacy laws and self-regulatory obligations. Davis+Gilbert, a full-service law firm, is recognized as one of the premier law firms in the United States representing the marketing communications industry, and has done so for over 110 years. The firm is an associate member of the Interactive Advertising Bureau (IAB). Gary has a B.A. from Binghamton University, M.B.A. from Binghamton University and J.D. from Brooklyn Law School. Prior to becoming an attorney, Gary was an information systems analyst in the Investment Banking Division of Merrill Lynch & Co.

Shaun Lichti is the Head of Consent & Preference Solutions at Transcend, where he leads product and strategic initiatives for the company’s industry-leading consent and preference management products. Pairing his technical expertise with deep knowledge of privacy regulations and requirements, Shaun ensures that Transcend’s offerings meet and exceed the evolving needs of businesses and compliance requirements. Before joining Transcend, Shaun drove product marketing, demand generation, and analytics strategies at leading B2B data and SaaS companies, including Entertainment Partners and Dun & Bradstreet.

BBryan Sterba practices at the intersection of law and technology, with a particular focus on tech-based companies, M&A and venture capital transactions, negotiating licensing and services agreements, IP transfers, carve-out transactions, as well as media and advertising work.

With the rapid pace of technology adoption in various industries, Bryan advises clients on how to leverage emerging technologies to achieve their business objectives. He has a deep understanding of Large Language Models, Artificial Intelligence (AI), open source software, and Data Scraping, which enables him to communicate effectively with tech-savvy clients and practitioners outside the realm of typical legalese.

Bryan’s extensive knowledge of technology and the law enables him to provide clients with powerful insight to anticipate and prepare for the likely concerns of counterparties in any transaction. He has a proven track record of achieving successful outcomes and loves counseling clients through negotiations with buyers, sellers, vendors, customers, and partners.

Aside from tackling novel issues with the latest technologies, Bryan also provides grounded legal advice for day-to-day intellectual property and commercial contract matters. He is known for his ability to break down complex legal concepts into understandable and relatable explanations, which his clients appreciate.

A significant portion of Bryan’s practice is focused on M&A matters, including complex carve-out transactions for private equity and strategic purchasers. He works diligently with clients on the full range of intellectual property issues that arise in these transactions, as well as transition service agreements to ensure a seamless changeover at closing.

Bryan is always focused on delivering practical results that align with his clients’ business objectives, whether he’s negotiating a licensing agreement or counseling a client on best practices for data scraping. His commitment to providing high-quality counsel at the intersection of law and technology has earned him a reputation as a trusted advisor in his field.

Lartease Tiffith is the Executive Vice President for Public Policy at the Interactive Advertising Bureau (IAB). He leads IAB’s public policy team, which is responsible for advocating on behalf of IAB’s more than 700 member companies on complex issues, including consumer privacy, data security, global trade, international data transfer rules, and more. Lartease also leads IAB’s Public Policy Council, the marketing and media industry’s largest legislative and regulatory advisory group, with senior executives from more than 200 companies contributing to solutions to advance consumer benefits and economic growth. He also plays an important role in supporting IAB Tech Labs efforts to align the industry’s technical development and best practices. 

Lartease joined IAB from Amazon, where he led the company’s public policy work around advertising, privacy, security, data governance, cross-border data flows, and consumer protection issues. In his role, he provided counsel to internal legal and business partners on global public policy matters to help guide the development of products, services, and internal policies. During his tenure at Amazon, INSIDER named him as one of the key players in politics and the tech world. 

Prior to joining Amazon, Lartease served as Senior Counsel to then-U.S. Senator Kamala Harris, and Counsel to U.S. Senator Dianne Feinstein. Before working in the Senate, he practiced law at two international law firms (Kirkland & Ellis LLP and O’Melveny & Myers LLP) and the U.S. Department of Justice. Lartease began his legal career as a Law Clerk to the Honorable Roger L. Gregory, Circuit Judge, on the U.S. Court of Appeals for the Fourth Circuit. 

Lartease earned his B.A., J.D., and M.B.A. from Northwestern University.