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Review this article to learn about new Ad Manager features and enhancements. Updates are usually posted every other Monday. For previous releases, you can check the archive.
Manage inventory
IMA SDK for header bidding trafficking (Beta)
The IMA SDK for header bidding trafficking is now available for all publishers that use HBT and have IMA SDK-enabled inventory for header bidding. New partners meeting these requirements (HBT + IMA SDK traffic) will automatically be included. Partners who don’t want their IMA SDK video inventory run through HBT can opt out by creating an inventory exclusion rule for the "Header bidding" demand source. Please be aware that video ad serving fees, in addition to the standard ad serving fees, will be implemented at the time of this launch. This update aligns the fee structure with the price priority line items used for IMA traffic.
Report and Optimize
Scroll through results in interactive reports
When your report results have multiple rows, you can now quickly scroll from top to bottom to view all rows. Previously, pagination required clicking through result pages to view additional rows.
Other product or Help Center updates
Configure European regulations messages on a per country basis in Privacy & messaging
European regulations messages in Privacy & messaging now provide the ability to display or hide the "do not consent" button by country. This gives publishers the flexibility to configure consent messages to meet business goals and address country-specific requirements. On average, messages without a "do not consent" button result in higher consent rates.